Leading event tech company Hubilo Technologies has purchased on-site event tech provider fielddrive in an effort to bolster its in-person event solutions. With access to greater resources, data and market insights, the combined company aims to deliver leading products and customer experiences as well as attract more top talent. 

“The two companies combined really pools our products, expertise and talent, ensuring that we can deliver digital, hybrid and in-person events anywhere in the world,” said Vaibhav Jain, founder and CEO of Hubilo, adding that fielddrive will run as an independent entity and will continue to be platform agnostic. “fielddrive’s dedication to customers aligns with our customer-first approach, and our aim is to continue to meet and exceed our customers’ needs by providing technology that enables exceptional event experiences regardless of location, budget or format.” 

Hubilo, established five years ago, has raised more than $150 million from leading venture capital firms and delivered virtual and hybrid event experiences in more than 185 countries with more than two million attendees.

fielddrive supports event organizers globally with sustainable solutions to delight their attendees with the best visitor flow management, all of which can be deployed in any location, venue and event type.

“With additional resources we will be able to grow our solution set across more geographies with new market-leading features,” said Danny Stevens, founder and CEO of fielddrive. “The acquisition means that we can continue to innovate further in this space to provide our customers with unbeatable visitor experiences.”

As Hubilo looks to grow further within the in-person space, Sophie Ahmed, formerly Hubilo’s senior vice president of market strategy has become general manager of Hubilo Onsite, leading fielddrive for Hubilo.

“Having led large in-person events for over two decades, I can see why fielddrive is so attractive to event organizers, [with] managing visitor queues, facial recognition for onsite check-in, sustainable badging, lead retrieval and analytics, new monetization opportunities and an expert customer experience team,” Ahmed said. “This is a fantastic acquisition for Hubilo, and we have lots of exciting things planned on our roadmap as we push the boundaries in creating incredible event journeys for organizers and their attendees, exhibitors and sponsors.”