With experience as both an exhibitor and show organizer, Marlys Arnold has a unique perspective on trade show exhibiting. Over the past two decades, she's consulted and taught workshops for events ranging from local consumer expos to some of the largest U.S. trade shows. She's written two books on the subject: Exhibit Design That Works and Build a Better Trade Show Image. She's the founder of the Exhibit Marketers Café and Exhibit Marketers Academy, an online education community. She also hosts the Trade Show Insights blog and podcast.